Veroro was founded in 2025 by Nina Myers as a fine jewelry house rooted in sentiment, craftsmanship, and personal expression. What began as a passion project alongside her career on Wall Street in New York grew from a lifelong love of jewelry and a desire to create pieces that feel both deeply personal and enduring. As Nina later relocated to London, Veroro evolved with her, becoming an international brand shaped by both cities.

Nina’s connection to jewelry began long before Veroro. It was shaped by the women in her family, especially her mother and nonna, who shared and passed down their own jewelry along with the memories, meaning, and sense of identity it carried. Those early experiences inspired her view of fine jewelry not simply as adornment, but as something intimate: a modern heirloom that tells a story and becomes more meaningful over time.

At Veroro, we work with 14k gold, diamonds, precious gemstones, and enamel to create pieces that feel timeless yet distinctive. Our designs are guided by a balance of elegance and individuality, blending classic materials with a fresh, modern point of view. Each piece is made to be worn, loved, and kept — jewelry that feels special enough to mark a moment, yet effortless enough to become part of everyday life.

As an avid fine jewelry buyer herself, Nina saw a gap in the market: few options for making fine jewelry feel truly personal and tailored to the wearer. That insight became central to Veroro. In addition to our core collection, we specialize in custom pieces, whether that means adapting one of our existing designs or bringing an entirely original idea to life.

This custom approach is at the heart of the brand. We believe the most meaningful jewelry reflects the person wearing it — their taste, their memories, their story. Whether it begins with a stone, a sketch, a sentiment, or a family reference, the process is designed to feel collaborative, thoughtful, and deeply personal.

All Veroro pieces are crafted in the US or UK, partnering with manufacturers we know personally and can visit to oversee production firsthand. This close relationship ensures not only exceptional craftsmanship, but also ethical working conditions and fair, livable wages. We are equally committed to sourcing all diamonds and gemstones responsibly, with a focus on ethical and transparent supply chains.

Veroro is a celebration of jewelry’s lasting power: to connect generations, to capture meaning, and to create something beautiful enough to be passed on.